Jerry St. Pierre

Entrepreneur • Performance Coach • Creator of The Alignment Way

Helping people turn adversity into opportunity—and purpose into action.

Meet Jerry

Jerry St. Pierre is a retired active-duty U.S. Air Force chaplain, entrepreneur, certified performance coach, and founder of The Alignment Way and The St. Pierre Alliance.

Over more than two decades of military service, Jerry worked with Airmen, families, and leaders across the Air Force. As part of the Department of Defense coaching community, he coached military personnel in performance, leadership, and professional development. Beyond the uniform, his journey has included real estate investing, entrepreneurship, podcasting, philanthropy, and developing projects focused on helping people grow and pursue meaningful lives.

In 2022, Jerry launched The St. Pierre Alliance, a scholarship program that provides scholarships and performance coaching to students rising from adversity. To date, the Alliance has awarded $12,000 in scholarships, combining financial support with coaching designed to help students move toward their educational and life goals.

Jerry holds graduate-level theological education and continues to explore the science and practice of human development. He is currently applying to The George Washington University's EdD in Human and Organizational Learning, with a particular interest in how individuals and organizations develop the capacity to learn, change, and perform.

A father of three, Jerry is the creator and host of The Alignment Way podcast, where he explores purpose, performance, personal growth, and what it means to live in Head, Heart, and Hands alignment. His work and story have also been featured on podcasts and media platforms, including From Military to Millionaire.

Today, Jerry's focus isn't on building just one career. It's on building and supporting ideas that matter—through education, coaching, media, entrepreneurship, and philanthropy—and seeing where those ideas can lead.

Contact me

Projects

→ Download the 12-Week Alignment Action Planner and get to work.

Get Aligned. Take Action.

The Alignment Way is a 12-week framework for bringing your Head, Heart, and Hands into alignment—and turning what matters most into action.

HEAD — Mindset: Get clear on how you think, what you believe, and where you’re going.
HEART — Purpose: Identify what you truly want and what matters most.
HANDS — Mastery: Build the habits, skills, and disciplined action required to make it real.

Then put it to work across the six domains that shape your life: Faith • Family • Finance • Fitness • Friends • Fulfillment.

Stop drifting. Get intentional. Take action.

Turning Adversity Into Opportunity

The St. Pierre Alliance invests in students who are rising from adversity and determined to build a better future.

Through scholarships and performance coaching, we help students turn resilience into opportunity—and opportunity into action.

Two ways to be part of the mission:

RISE — Apply: If you’re a student who has overcome adversity and is ready to take the next step, apply for a scholarship.
GIVE — Invest: Help us equip the next generation by contributing to scholarships for deserving students.

Potential deserves opportunity. Adversity shouldn't determine a student's future.

→ Apply for a Scholarship | Support the Mission

Featured on

Military to Millionaire Podcast Ep 202

From serving as a military chaplain to becoming a millionaire real estate investor, Jerry’s journey is fueled by a passion for helping others. On the "From Military to Millionaire" podcast with David Pere, Jerry shares how he transformed challenges into opportunities, building a thriving business while making a meaningful impact on families through real estate.

Building a coaching Culture Podcast Ep 040

In this episode you'll discover:

What "head, heart, hand alignment" means
Why having purpose and meaning in your work is important
How people who have overcome adversity can help others dealing with adversity
Why it's important to talk about the deeper things in life as a leader
"There's an old saying, hurt people, hurt people, right? But there's also the healed people, heal people. And as we go on that journey of healing, we become the catalyst for other people's healing and that's such a beautiful place to be." - Jerry St. Pierre

FYI FLI: Financial Literacy
& Investing EP 113

Tips for Self-Improvement

Get practical advice and actionable tips to help you grow into the best version of yourself. Whether it’s building better habits or shifting your mindset, we’ve got the tools to guide your journey.

From Adversity to Triumph

Life’s challenges can feel overwhelming, but they don’t have to define you. Learn how to overcome adversity and transform tough situations into stepping stones toward your best life.

If you’re seeking motivation, wisdom, and meaningful conversations, this podcast is exactly what you need!

The Podcast

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